From Idea to IPO: Navigating the Startup Journey

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Photo by Mikhail Nilov on


You’ve built a product. You know why your customers need it, and you have their attention. You’re ready to scale up, but before you do so, let’s talk about the next steps in your startup journey.

What is the next step after starting a company?

  • What is the next step after starting a company?
  • How do I start a company?
  • How do I get funding for my startup?

How do you know when it’s time to raise funding and how much of it to ask for?

How much funding do you need?

The answer to this question depends on several factors, including:

  • The stage of your business
  • The amount of capital required to reach the next milestone or phase in your startup’s lifecycle. For example, if you’re still figuring out what problem or pain point your product will solve and how it will work, it might be best to focus on building a prototype and testing with customers before seeking outside funding. However, if you have an established product that has proven its market fit but needs additional funding for marketing or hiring more employees (or both), then now might be the time for raising capital from investors.

Where can I find funding for my startup?

The first and most obvious place to look for funding is your own bank account. If you’ve got enough money in the bank, then great! You can use that cash to fund your business as it grows.

If this isn’t an option for you and/or your startup, there are other sources of funding available:

  • Crowdfunding – This is a popular way of raising money online through sites like Kickstarter or GoFundMe. It requires a lot of work on behalf of both parties involved (you and potential investors), but if done right crowdfunding can be very lucrative for both sides.
  • Venture Capital – Venture capitalists typically invest large sums into companies they think have huge potential–and if those companies do well, VCs get rich too! If a startup wants venture capital funding then they should make sure their idea has merit first before approaching any investors because they’ll need convincing evidence that there’s demand for what they’re selling before anyone will give them money

Knowing what to expect when moving from idea stage to IPO.

Moving from idea stage to IPO is a process that can take many years, and requires you to be prepared for the challenges along the way. Here are some of the key steps you should be aware of as you navigate this journey:

  • Know what to expect when moving from idea stage to IPO. This includes things like time frames, funding needs and more!
  • Understand the different types of financing available at each stage in your startup’s lifecycle. For instance, angel investors may be willing to provide capital at an earlier moment than venture capitalists would be willing.*


The journey from idea to IPO is a long one, but it’s one that many startups have taken before. The most important thing is to keep moving forward with your business plan and not get discouraged by setbacks along the way. If you need help along the way, there are many resources available online or through local organizations like Startup Grind who can assist in guiding founders through their journey towards success!

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